WHAT MAKES A BMW THE ULTIMATE MACHINE?

At BMW, everything we do is engineered towards enhancing your driving experience. At the heart of every BMW is unsurpassed performance born from channeling motorsport technology into your everyday drive.

Our characteristic agility and dynamic performance is delivered through exceptional balance and precision.World-renowned, near-perfect 50-50 weight distribution means there’s no heavy front or tail end. This renders your car superbly responsive and provides superior handling and comfort. Through the intelligent use of lightweight components and innovative production processes, we keep your vehicle weight to a minimum while at the same time achieving optimum weight distribution.

For a similar reason, every two-wheel-drive BMW is rear-wheel drive, so the front wheels focus on steering, while the rear wheels provide the power. This means your BMW will remain stable and controllable under even the most extreme driving conditions.

It’s precisely what you should expect from engineering that’s been transferred from the racetrack to the road.

THE CONFIDENCE OF KNOWING YOU'LL ALWAYS GET THERE

BMW was recently named the most reliable automobile brand by the FN50 survey – one of the world’s largest reliability studies – for the second consecutive year. This world-class assessment draws data from leasing companies to judge reliability based on the number of reported breakdowns.

This evaluation is an exceptionally rigorous, as the surveyed vehicles are subjected to higher than average mileage and are routinely driven in all weather conditions.

Under such adverse conditions, winning the FN50 is a true testament to the reliability of any vehicle. As well as scoring first place overall, BMW was proud to feature in the Top 10 Most Reliable Cars list courtesy of the of the BMW 3 Series (2nd), BMW 5 Series (5th) and MINI (8th).

LESS CONSUMPTION, MORE DRIVING PLEASURE

Every BMW model incorporates the creative innovation of BMW EfficientDynamics, a suite of technologies that contribute to award-winning engine performance, powerful acceleration, lower fuel consumption and reduced exhaust emissions.

It starts with the auto Start/Stop function, a feature that ensures you get maximum exhilaration from every drop of fuel. Available in both automatic and manual transmission models, the Auto Start/Stop function automatically shuts down the engine during stops and restarts it when the brake is released or the clutch is engaged.

But we aren’t satisfied with simply using less energy. Our vehicles are now able to generate energy for themselves. The ingenious Brake Energy Regeneration feature captures the kinetic energy released by braking, then uses it to recharge the battery. Just another way we get more for less. With alternative drive concepts including hybrid, all-electric and hydrogen powered vehicles, we are coming ever closer to achieving 100% emission-free mobility. It is innovations like these have made BMW the world’s most sustainable car manufacturer according to the Dow Jones Sustainability Index for the last six years.

EXPERIENCE A SAFER, SMARTER, MORE COMFORATBLE DRIVE

BMW ConnectedDrive is the umbrella term for all our innovative technologies that network you and your vehicle with the world outside and the traffic around you. The innovations of BMW ConnectedDrive combine to give you greater comfort, safety and infotainment.

Thanks to the intelligent BMW Head-Up Display – a feature that projects vital information such as your vehicle’s speed directly into your field of vision – you never need take your eyes off the road.

With Rear view camera with Top View, an array of cameras provide a 270 degree view around your vehicle, even the trickiest parking manoeuvres are rendered effortless. After dark, the Night Vision system scans the road ahead, giving you plenty of time to act if a pedestrian or animal is detected outside the reach of your headlights. By integrating with your smartphone, the iDrive Controller can transform your BMW into a mobile office complete with Internet access, allowing you to stay connected during your drive.

YOU'RE NOT JUST A DRIVER, YOU'RE A MEMBER

At BMW we believe in ongoing and rewarding relationships. While others merely wish you all the best with your new car as you leave the showroom, we offer a combination of optional and complimentary benefits designed to provide maximum satisfaction from your Ultimate Driving Machine.

SAFETY IS MUCH MORE THAN A MATTER OF CRASH PROTECTION

Every BMW delivers a high level of impact protection to safeguard you and your passengers in the unfortunate event of a collision. But because your safety is paramount, BMW also offer an array of intelligent systems to prevent accidents from happening at all.

As you’d expect, BMW includes passive safety features such as seatbelt pre-tensioners, rollover sensors and advanced airbag systems. But we also place strong emphasis on active safety innovations to help you avoid hazards and accidents in the first place.

The Lane Departure Warning system alerts you by vibrating the steering wheel if your vehicle inadvertently strays outside the current lane without indicating. The Lane Change Warning system monitors the traffic behind your car and displays a symbol on the exterior mirror casing whenever another vehicle moves into a potentially dangerous position. BMW Active Cruise Control maintains your desired speed while preserving a pre-defined distance to other vehicles by gently applying the brakes automatically if a car is detected in the lane ahead. This combination of innovative technologies’ works together to ensure maximum safety, delivering the Ultimate protection for you and your passengers.