ROLLS-ROYCE

One-off Phantom Drophead Coupé highlights extensive personalisation programme
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A total of five models featuring Rolls-Royce's extensive personalisation programme will take the stand at this year's Paris Motor Show including a unique Gunmetal metallic Phantom Extended Wheelbase with Sunrise leather interior and a Carrara White metallic Phantom Drophead Coupé with Hotspur Red leather interior. 

A Phantom Coupé and two Ghosts complete the presentation.

"Ghost is a more approachable Rolls-Royce that is bringing an entirely new type of customer to the Rolls-Royce brand," said Rolls-Royce CEO, Torsten Müller-Ötvös.

"But in Paris we are also demonstrating how we continue to strengthen our position as the pinnacle luxury brand thanks to the enduring appeal of Phantom family and the depth of our bespoke personalisation service."

As well as a unique exterior and interior finishes, the Phantom Extended Wheelbase features a selection of classic bespoke interior design elements, including tailored seat piping, mother of pearl centres to white instrument dials, control dials and clock face, Rolls-Royce monogram embroidery in all head restraints and personalised tread plates inscribed with Mondial de l'Automobile Paris 2010 (see pictured).

Continuing the bespoke theme, Rolls-Royce will utilise the Paris display to host its exclusive four-person picnic set.  This bespoke commission was designed in-house and developed on site by craftsmen and women at the Rolls-Royce plant in Goodwood, England. 

The Paris Motor Show will be held this year from October 2 to 17.

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Powered By Motoring.com.au Published : Saturday, 25 September 2010
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