Hyundai Veloster Turbo from $31,990

words - Marton Pettendy
Hyundai’s feistier new Veloster SR Turbo to cost just $2000 more than Toyota’s 86 coupe

Hyundai has slammed down a sub-$32,000 sticker price for its peppy new Veloster SR Turbo coupe, which is now arriving in Australian showrooms.

Priced from a lower than expected $31,990 plus on-road costs, the force-fed sports coupe is now available in a single trim level that costs just $3000 more than the top-shelf Veloster + upon which it’s based.

That makes the Accent-based Veloster Turbo only $2000 pricier than its closest rival, Toyota's all-new 86 coupe, which was a sell-out success even before Toyota announced its pin-sharp $29,990 starting price in June.

At the same time, the turbocharged Veloster undercuts Subaru's BRZ coupe (from $37,150 drive-away) and Honda’s similarly compact CR-Z coupe, which is priced from $34,990 plus ORCs.

As with the standard Veloster, which was launched in February from a bargain-basement $23,990 and now also gains extra standard features, the Turbo can be had with both six-speed manual and automatic transmissions.

The latter still costs $2000 extra, with the self-shifting SR costing $33,990, but the Turbo’s beefier engine performance necessitates a conventional automatic gearbox – still with steering wheel paddle shifters – instead of the regular Veloster’s dual-clutch auto.

The Veloster Turbo is powered by Hyundai’s all-new Gamma 1.6-litre four-cylinder twin-scroll Turbo Gasoline Direct Injection (T-GDI) engine, which delivers 46 per cent more peak power (150kW at 6000rpm) and 60 per cent more maximum torque (265Nm at 1750-4500rpm) than the naturally aspirated 1.6-litre GDI engine in the standard Veloster.

With a base kerb weight of 1277kg, the front-drive turbo is heavier than both the garden-variety Veloster (1200kg) and the rear-drive boxer-engined 86 (1220kg), but offers 3kW more power and 60Nm more torque than the Toyota.

To match the extra performance, the SR gains 20mm-larger (300mm) ventilated front disc brakes, a recalibrated suspension package and retuned electric power steering system with a quicker ratio requiring just 2.78 turns lock to lock.

Cosmetic upgrades for the two-plus-one-door, four-seater Veloster body include a more aggressive front bumper and grille treatment, round foglights, sportier side skirts, a rear diffuser, rear spoiler and twin circular exhaust outlets.

Like all Velosters, the SR Turbo rides on 18-inch wheels – this time with chrome inserts rather than the naturally aspirated Veloster + flagship’s colour-coded inserts.

Standard features are otherwise as for the Veloster +, including a panoramic glass sunroof, leather/leatherette-trimmed sports bucket seats, keyless entry/starting, power-folding/heated wing mirrors, automatic climate-control air-conditioning and electric driver’s seat base adjustment.

This is in addition to the entry-level Veloster’s standard seven-inch LCD touch-screen, rear-view camera, rear parking sensors, six-speaker sound, Bluetooth connectivity, cruise control, multi-function steering wheel, daytime running lamps, automatic headlights, auto-dimming rear-view mirror, LED side repeaters integrated into side mirrors and 60/40-split rear seats.

All Velosters also come with tyre-pressure monitoring, Vehicle Stability Management (VSM) with Electronic Stability Control (ESC) and Traction Control System (TCS), and a maximum five-star ANCAP safety rating.

Hyundai has also confirmed that all Veloster + premium models – and the SR Turbo – will now be fitted as standard with an integrated satellite-navigation system incorporating SUNA live traffic, lane guidance, junction views, speed limits, speed warnings and camera alerts.

The Veloster’s new navigation system also includes a complimentary three–year NAVTEQ MapCare plan if the vehicle is serviced at a participating authorised Hyundai service centre.

Other new Veloster + additions include a passenger-side seat back pocket and luggage net, while all models gain a rear windscreen wiper.

While regular Veloster variants are available in eight exterior paint colours, the Turbo comes in just six, including the matte-finish Young Gun and pearl-effect Phantom Black, plus Veloster Red, Battleship and Storm Trooper.

The Turbo colour palette is headlined by the exclusive Marmalade hero hue, a ‘chameleon’ colour that changes depending on the visual angle and costs $1000 extra. Meantime, Hyundai has also increased the price of metallic/pearl paint option for all Velosters from $375 to $595.

At launch Hyundai said it hoped to sell just 200 Velosters a month, but shifted 450 in June (when Toyota sold 414 examples of the 86). So far this year the cheeky Korean coupe has found 1859 Australian homes to snare a quarter of the sub-$80,000 sportscar segment formerly dominated by the Mercedes-Benz C-Class Coupe.

The SR Turbo will not be the end of Hyundai’s sports model strategy, however.

Hyundai has told it is considering a range of SR-badged sedan and hatch models and there is speculation the Veloster SR could be followed by a more hard-core version with greater performance and a more focussed chassis, potentially wearing the Turbo R-Spec name.

Hyundai has previously confirmed its next-generation Genesis coupe will be produced in right-hand drive for markets including Australia and its North American CEO John Krafcik recently told Automobile the next Genesis sedan – which is due to emerge in concept guise this year - will be all-wheel drive capable.

Stay tuned for our first Australian drive of the Veloster SR Turbo next week.

Hyundai Veloster pricing (plus on-road costs):

Veloster manual - $23,990
Veloster DCT - $25,990
Veloster + manual - $28,990
Veloster + DCT - $30,990
Veloster SR Turbo manual - $31,990
Veloster SR Turbo auto - $33,990
Matte/Chameleon paint (Turbo only): $1000
Metallic/Pear paint: $595

Read the latest news and reviews on your mobile, iPhone or PDA at carsales' mobile site.

Powered By
Published : Wednesday, 1 August 2012
In most cases, attends new vehicle launches at the invitation and expense of vehicle manufacturers and/or distributors.

Editorial prices shown are a "price guide" only, based on information provided to us by the manufacturer. Pricing current at the time of writing editorial. Pricing prior to editorial dated 25 May 2009 may refer to RRP. Due to Clarity on Pricing legislation, RRP for those editorials now means "price guide". When purchasing a car, always confirm the single figure price with the seller of an actual vehicle.

^ If the price does not contain the notation that it is "Drive Away No More to Pay", the price may not include additional costs, such as stamp duty and other government charges. Please confirm price and features with the seller of the vehicle.

Opinions expressed with editorial material are those of the writer and not necessarily Ltd. editorial staff and contributors attend overseas and local events as guests of car manufacturers and importers.

Click here for further information about our Terms & Conditions.