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Carsales Staff7 Jan 2011
NEWS

Aussie car sales top one million in 2010

New car market continues to perform as annual figures grow by more than 10 per cent

Australia has recorded its second-highest ever annual vehicle sales figure in 2010. With a total of 1,035,574 passenger cars, SUVs and commercial vehicles sold last year, the new car market topped the magic million mark for only the third time in history.


Official VFACTS data released by the Federal Chamber of Automotive Industries (FCAI) today shows the 2010 calendar year score a 10.5 per cent rise over the year prior when 937,328 new vehicles were sold.


"This is an exceptional outcome and is the second highest result on record and only the third time ever that the market exceeded more than one million sales," said FCAI Chief Executive, Andrew McKellar.


"The result is very encouraging given all the challenges of the year – the prospect of higher interest rates, political uncertainty and the withdrawal of market stimulus.


"Consumers clearly recognised the safety and environmental benefits of upgrading to a new vehicle and in such a competitive market they were rewarded with good vehicles at good prices."


McKellar said that as Australia continues to benefit from a positive economic climate, the year ahead promises even greater new car sales.


"We expect 2011 will be a year of consolidation with the prospect of further improvement on the growth achieved last year," he explained.


"With continuing strong levels of vehicle affordability there is no reason why the new vehicle market won't continue to perform better than other areas of the economy."


The best performing brand of 2010 was Toyota with a 20.7 per cent market share; the Japanese brand topping local charts for the eighth consecutive year. Following Toyota were local manufacturers Holden and Ford on 12.8 and 9.2 per cent respectively.


Not shying away from large cars Australian buyers favoured most the Holden Commodore in 2010. It sold nearly 46,000 units as Holden's family favourite claimed Australia's most popular car for the 15th year running.


The Commodore shared the podium with Toyota Corolla (41,632) and Toyota Hilux (39,896).


Top Ten Models:



  1. Holden Commodore (45,956)
  2. Toyota Corolla (41,632)
  3. Toyota HiLux (39,896)
  4. Mazda 3 (39,003)
  5. Hyundai i30 (29,772)
  6. Ford Falcon (29,516)
  7. Holden Cruze (28,334)
  8. Toyota Camry (25,014)
  9. Mitsubishi Lancer (23,076)
  10. Hyundai Getz (21,547)


Top Ten Manufacturers:



  1. Toyota (214,278)
  2. Holden (132,923)
  3. Ford (95,284)
  4. Mazda (84,777)
  5. Hyundai (80,038)
  6. Nissan (62,676)
  7. Mitsubishi (62,496)
  8. Honda (40,375)
  9. Subaru (40,025)
  10. Volkswagen (38,016)


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