Australian new car market roars ahead
New vehicle sales accelerate past the 1 million markThe appetite for new cars in Australia continues to be strong, with passenger car sales of 98,639 for November, up by 6.9 per cent, for a grand total of 1,055,792 vehicles for the year.
The all-time record for passenger vehicle sales was set in 2013, when a total of 1,136,227 vehicles were sold. This year is shaping up to surpass that mark – if December 2015 matches the 2014 monthly total of just under 97,000 registrations, a new record will be set.
It's the voracious demand for SUVs that continues to push new car sales higher, the segment is up by 15.9 per cent overall when compared to the same time a year prior. Small SUVs have been a strong sales driver, up 28 per cent. All SUV segments are up.
Brands like Volkswagen and Mazda are thriving, having both already passed record 12-month totals achieved in previous years. Emerging smaller brands like Renault are also hitting new heights. The French brand passed the 10,000 unit mark for the year in November. Last year it’s 12-month total was just into five figures.
In total passenger cars account for 44.7 per cent of new car sales in 2015, compared to SUVs at 35.3 per cent. Light commercial vehicle, like dual-cab utes, comprise 17.3 per cent while the last skerrick is taken up by large commercial vehicles, or trucks, with 2.8 per cent.
Toyota continues to dominate the market easily holding the top spot with 185,019 sales, or 17.5 per cent market share, followed by Mazda with 104,316 sales and Hyundai with 94,845.
Holden, Mitsubishi, Ford, Nissan, Volkswagen, Subaru and Honda round out the lower part of the top 10 in that order.
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