Australia’s most Instagrammed springtime cities revealed
Spring rewards us and our senses with bursts of colour, blossoming nature, better weather and fewer tourists than Summer. Indeed a perfect time to explore what our towns and cities have to offer.British hotel chain Premier Inn researched over 500 global cities on Instagram to find out which locations were the most popular places to post a photo at, as well as the number of hashtags for #springin (city). The hashtag was counted and compared for cities here in Australia as well as in the UK, USA, New Zealand, Europe, Africa, South America, Asia and the Middle East.
Easily browsing the hashtags will show you how vibrant, beautiful and photogenic all cities were during spring, even in the midst of a global pandemic, stay at home orders and border closures. Something to look forward to as we approach the cooler months ahead.
Australia’s most Instagrammed cities during Spring
1. Melbourne, Victoria - 19,509 hashtags
2. Sydney, NSW - 18,044 hashtags
3. Perth, Western Australia - 11,580 hashtags
4. Canberra/Queanbeyan, ACT/NSW - 4,299 hashtags
5. Brisbane, Queensland - 2,791 hashtags
6. Adelaide, South Australia - 1,602 hashtags
7. Ballarat, Victoria - 666 hashtags
8. Hobart, Tasmania - 420 hashtags
9. Toowoomba, Queensland - 171 hashtags
10. Orange, NSW - 138 hashtags
Melbourne was our most popular springtime city on Instagram, perhaps thanks to its breath-taking Botanical Gardens and wealth of exciting events and carnivals. Sydney came in a close second, followed by Perth in third place.
World’s most Instagrammed cities during Spring
1. London, England - 73,815 hashtags
2. Paris, France - 61,353 hashtags
3. New York, USA - 26,439 hashtags
4. Moscow, Russia - 24,532 hashtags
5. Seattle, USA - 21,096 hashtags
6. Chicago, USA - 19,993 hashtags
7. Melbourne, Australia - 19,509 hashtags
8. Sydney, Australia - 18,044 hashtags
9. Berlin, Germany - 16,994 hashtags
10. Vienna, Austria - 12,622 hashtags
Globally, Australia fares pretty well for placing in the top 10 most Instagrammed cities during spring, especially with our much smaller population. London takes the top spot followed by the usual suspects of Paris and New York. Melbourne placed in seventh followed by Sydney in eighth. We obviously love posting a selfie on the ‘gram at a tulip festival, Floriade or amongst the floral street installations.
Related: Five flower festivals to visit this spring
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