Chinese vacuum giant goes full throttle with 1400kW electric supercar

Chinese appliance giant Dreame has left jaws on the showroom floor at the world’s biggest consumer electronics show (CES) in Las Vegas, unveiling its first electric supercar. The Kosmera Nebula 1 is a 1400kW concept that suggests this vacuum maker has ambitions far beyond sucking up dust bunnies.

The line between cleaning the house and cleaning up on the autobahn has never been thinner as Chinese vacuum cleaner giant Dreame is hoping to deploy a supercar that doesn’t suck.

Dreame is best known for manufacturing vacuum cleaners, robo-mops and more recently autonomous lawn mowers, which makes its first supercar project, the Kosmera Nebula 1, so surprising.

Revealed at CES in Las Vegas, the Kosmera Nebula 1 is a huge gamble for the brand, but it’s not the first vacuum cleaner company to have a sticky beak at the auto industry.

British vacuum cleaner company Dyson came incredibly close to building its own car. Given that EV engineering is far simpler (and cheaper) than combustion engine development expect to see more non-auto brands take the plunge, especially in countries like China that have advanced manufacturing industries.

Traditional supercar buyers used to perusing Aston Martin, Ferrari, McLaren and Lamborghini vehicles will thumb their nose at this four-door scorcher but emerging millennial millionaires – especially in China – are far more likely to embrace it and take a chance with a challenger brand.

The Dreame car is currently in concept form but has a striking design that will turn heads quicker than a DeLorean with its gull-wing door extended.

Looks aside, this isn’t just a fancy shell with a fancy badge. Kosmera claims the Nebula 1 packs four electric motors delivering a combined 1399kW or 1876hp, which is enough power to make most hypercars look a little undercooked.

For context, Ferrari’s most powerful road car, the F80 hybrid, makes 882kW, while Bugatti’s Chiron Super Sport 300+ tops out at 1193kW. That said, neither of these brands has a fully-electric car. Yet.

Performance claims for the Kosmera Nebula 1 are equally wild. The brand says the low-slung road rocket can blast from 0–100km/h in 1.8 seconds, putting it in the same rarefied air as the Yangwang U9 Xtreme and Xiaomi SU7 Ultra.

That’s not just quick, it’s the sort of acceleration that would rearrange your internal organs faster than a robot vacuum bouncing off a skirting board.

If the numbers stack up, the Nebula 1 would also undercut western electric performance heroes like the Porsche Taycan Turbo GT, which offers 760kW and a 0–100km/h sprint of 2.2 seconds.

Of course, there’s a catch.

The Nebula 1 is still a concept. In fact it doesn’t even have an interior. There’s no independent real-world testing to back up the headline figures either. At this stage it’s essentially vapourware.

But it will be built this year, claims Dreame’s CEO, and it may even be assembled in Germany.

Two other Kosmera supercars were teased alongside the Nebula 1 in Las Vegas, including one with twin fuel flaps hinting at a plug-in hybrid future.

If Kosmera can turn this concept into a production reality, the Nebula 1 could mark a bold new chapter for Chinese tech companies muscling into the high-performance car space.

If smartphone maker Xiaomi can do it successfully, then why not a vacuum cleaner company?

Stay tuned as we hoover up more details because there’s still plenty of dirt to uncover around this supercar.

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