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NEWS
Compost-fuelled car concept floated
'Visionary' offers an idea to reverse the technology flow in green car innovationBig ideas are Silicon Valley’s most valuable currency. And here’s "an idea man" who has thunk up an idea that could change the world’s entire approach to mobility.
Cameron Hughes is a self-styled “young media professional” and futurist who dreams big dreams. Like the compost-fuelled car. If Hughes’s idea gains traction, it will change the way the world works. If it gains traction... and if Coskata doesn't sue in the meantime.
But if his argument appears to have sprung fully formed from its own compost heap, that's because it's a parody courtesy of theonion.com, an American satirical website that covers such 'stories' as 'Nation did not see Mark Wahlberg's sex change coming' and 'Weeping Obama Breaks Down, Admits Bin Laden Still Alive And Out There Somewhere'.
The point of the parody is to send up Silicon Valley's Technology, Education and Design (TED) conferences, which were inaugurated in 1984. By 1990, TED was an annual event sitting high in the diaries of geeks the world over.
Online TED Talks rate consistently well on YouTube and the organisation’s own site, with past guests including Bill Clinton, Bill Gates, Al Gore, Google founders Larry Page and Sergey Brin, and a flock of Nobel Prize winners from any and every discipline. It's the sort of worthy forum that's ripe for lampooning.
Cameron's presentation can be viewed here, but only click on the link if you can spare the three minutes...
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Written byJeremy Bass
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