Ford takes two
North American Car and Truck of the Year awards go to FordThe hybrid version of the Ford Fusion mid-size sedan (pictured) sold in North America has been named that region's Car of the Year for 2010, beating the likes of Honda Insight and new Toyota Prius for the award.
And in another show of support for the reinvigorated brand's products, the Ford Transit Connect model took out North America's Truck of the Year award.
The North American COTY and TOTY awards round out a successful year for Ford as it emerges from the financial upheaval affecting the US auto industry.
In 2009 Ford reintroduced the European designed Fiesta hatch and sedan and the company claims to have already received 4000 reservations for the Light car.
The stylish new Focus hatch and sedan models, unveiled this week at the North American International Auto Show in Detroit, will be produced at Ford's production plant in Michigan, which also churns out the brand's SUV models.
The decision to produce the Focus 'at home' secures the jobs of thousands of Ford workers as Americans increasingly choose to buy smaller cars.
The Focus' C-D platform can accommodate 10 different body styles; potentially serving a third of Ford's sales volume.
Last year the Hyundai Genesis Coupe won the COTY award and Ford's F150 took the TOTY gong. Finalists for best car for 2010 were the Buick LaCrosse and Volkswagen Golf, while the Transit Connect beat the Chevy Equinox and Subaru Outback. The awards are decided by a panel of 50 auto journalists from the US and Canada.
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