Holden is rolling out a high-spec Colorado variant – the Colorado Z71 – to take some of the shine off Ford's upgraded Ranger and the looming Toyota HiLux.
Adopting a name applied to Chev commercials in the USA and based on the Colorado LTZ 4x4 Crew-Cab the Z71 features cosmetic features such as an Arsenal Grey metallic finish for its 18-inch alloy wheels, chrome and black exterior detailing, a nudge bar, a tonneau and sail plane.
Inside, the Colorado Z71 comes with heated front seats upholstered in leather. Standard features already fitted to the LTZ variant include a reversing camera and MyLink infotainment with seven-inch colour touch screen.
In keeping with the Colorado LTZ the Z71 will tow up to 3.5 tonnes, Holden claims.
"Drivers are increasingly using trucks to facilitate an active lifestyle, whether it's surfing or snowboarding, and looking good is important to them," said Peter Keley, Holden's Executive Director of Sales.
"Z71 adds an impressive range of features to the Colorado truck, not least the exterior black components and leather-appointed seats that combine to give a more aggressive look and comfortable ride," Keley was quoted saying in a press release issued today.
Priced at $54,990 (manual) or $57,190 (auto), the Colorado Z71 is $4000 more expensive than the Colorado LTZ counterpart. The Colorado Z71 will be available through Holden dealers from early July in the following range of colours: Summit White, Sizzle Red, Black Sapphire, Satin Steel Grey and Orange Rock. All but the white and red colours are metallic, attracting an extra charge of $550.