Powered by a rip-snorting 4.0-litre twin-turbo V8 and paired with a race-track-ready all-wheel-drive system, the Lamborghini Urus is vying with Jeep’s new 522kW Trackhawk as arguably the craziest SUV ever created. But it's not the most expensive.
Priced at $390,000 in Australia, the Lamborghini Urus arrives here mid-year 2018 but is pipped to the post by the $427,300 6.0-litre 12-cylinder Bentley Bentayga W12.
Other exceedingly expensive SUVs available in Australia today include the stretched version of the Range Rover SVAutobiography ($373,900), the Porsche Cayenne Turbo S ($290,200) and the Mercedes-Benz G63 AMG ($233,615). It gets better too; the upcoming Rolls-Royce Cullinan SUV is expected to blow the Bentley Bentayga's $430K pricetag out of the water.
Nevertheless, the Lamborghini Urus will have bragging rights as the "world's fastest SUV".
With 478kW and 850Nm it plays second fiddle to the abovementioned new Jeep Trackhawk in engine-room outputs but the Italian SUV’s top speed of 305km/h delivers top trumps.
The world's quickest SUV in 0-100km/h terms goes to the Tesla Model X – in its top-spec the Tesla SUV takes just 3.2sec for the sprint.
The Lamborghini Urus is expected to single-handedly double the Italian car-maker's annual sales as the SUV trend continues to hook more new car buyers – even at the top end of town.
Urus is not the first-ever Lamborghini off-roader. The Italian car maker built two 'generations' of LM four-wheel drives in the 1980-1990s, however, less than 400 examples (almost all LM002s) were produced.