Lamborghini Urus to shun self-driving tech

Lamborghini’s CEO, Stephan Winkelmann, has announced that his firm’s first SUV since the Rambo Lambo of the 1980s will ignore recent advances in autonomous driving and come without self-driving tech.

Speaking to car blog Leftlanenews.com, Winkelmann said that because there was a willingness among the Urus’ potential owners to drive the Lamborghini SUV, any autonomous aids were not needed.

It was also reported that Winkelmann said he was not prepared to “shatter the company’s image as a driver’s marque”.

Lamborghini's outspoken CEO recently confirmed the Urus SUV would come powered by a 4.0-litre V8 twin-turbo -- an engine that Winkelmann insists will be unique to the new SUV and not shared with Bentley or Audi.

The Italian supercar-maker also reasserted his claim that the Urus will be “a true Lamborghini because it will be fastest among the SUVs” and will have a lot of off-road capability, but the focus will be driving on the road.

As well as fuel efficiency and CO2 concerns the small twin-turbo V8 as chosen over the firm’s existing V10 or V12 engines because of its torque at low revs that’s essential for off-roading.

The production version of the Urus will keeps the concept’s rakish lines (pictured) but is said to have a roomier, even more luxurious cabin.

Set to be officially revealed at the 2018 Geneva motor show, the Urus is expected to go on sale shortly after priced around $400,000, although that might change, says senior sources, if development progresses quickly.

If that’s the case, the Urus will appear at the Frankfurt motor show in September 2017 with the SUV going on sale shortly after.