Land Rover to launch first EV in 2024
JLR boss announces that British SUV brand will launch six new pure-electric vehicles in the next five yearsLand Rover has announced that it will launch its first-ever pure-electric SUV in 2024, just one of six battery-powered cars that will be introduced in the next five years as part of radical plans to ensure an all-electric variant of every model it makes will be on sale by 2030.
As well as going all-in on EVs, JLR's newly-installed CEO Thierry Bollore confirmed that diesel-powered Land Rovers will be phased out in all markets by 2026.
The final internal combustion engine, meanwhile, will roll off JLR's assembly line much later in 2036, ahead of the car-maker's commitment that it will be net carbon-neutral by 2039.
If JLR's new road map to electrification goes to plan, the British car-maker predicts that before the end of the decade more than 60 per cent of all Land Rover and Range Rover vehicles sold globally will be powered by a pure-electric powertrain.
JLR has released a teaser image of the six battery-powered SUVs it plans to launch from 2024. It's rumoured the car-maker's first EV will be a new variant of the full-size Range Rover, which will also be offered as a plug-in hybrid and with mild-hybrid petrol and diesel powertrains.
In future, Bollore confirmed that to slash costs JLR will base all its vehicles on just two platforms – its Modular Longitudinal Architecture (MLA) that will be used for petrol, diesel, mild-hybrid and plug-in hybrid vehicles and an all-new Electric Modular Architecture that has been created for EVs.
Alongside JLR's commitment to pure-electric vehicles and the announcement the Jaguar brand is set to be a pure-electric brand by 2025, the Tata-owned car-maker will also invest heavily in hydrogen fuel-cell electric vehicle (FCEV) technology for its largest SUVs.
According to JLR's new CEO, FCEV prototypes will be on the road as soon as this year, with the brand likely to offer the tech by 2023.
The advantage of hydrogen fuel-cell cars is the fuel tank takes just five minutes to fill and can provide a range of up to 1200km in even the largest SUV.
Please see our Editorial Guidelines & Code of Ethics (including for more information about sponsored content and paid events). The information published on this website is of a general nature only and doesn’t consider your particular circumstances or needs.
