Mercedes-AMG's LaFerrari hunter

The idea of Mercedes-AMG producing its first million-dollar hypercar to rival the likes of LaFerrari, McLaren P1 and Porsche 918 Spyder isn't new.

In fact, AMG's former powertrain chief Friedrich ‘Fritz’ Eichler confirmed to motoring.com.au in 2012, just before he defected to Volkswagen, that just such a new halo model was under consideration at Daimler's Stuttgart hot-shop.

But current CEO Tobias Moers has always ruled out the possibility of an AMG hypercar, which would slot nicely into the German performance brand's range above the upcoming AMG GT 'Black' hard-core supercar, which will borrow heavily from the new AMG GT3 racer.

That is, he has done so publicly – until now.

“We want to be seen by the public on the same level as the other sports car maker in Germany," he told Motor Trend at last month's Detroit show, providing the first indication that the replacement for the SLS supercar will go considerably upstream of both the circa-$250K AMG GT S Coupe and the superseded SLS Black limited-edition, which topped out at $640K.

Of course, there's no official confirmation of an AMG coupe that would need to deliver about 750kW from an all-wheel drive hybrid powertrain, and sprint to 100km/h in less than three seconds on its way to a top speed of up to 350km/h.

And even if there was, such a model would not eventuate for about five years, given the investment, research and development required.

Just for laughs, however, topspeed.com has created this rendering of what am AMG hypercar might look like in 2020.

Powered by a cranked-up version of AMG's latest 4.0-litre twin-turbo V8, the mid-engined mega-coupe takes clear design inspiration from the Mercedes-AMG Vision Gran Turismo concept, just five examples of which were to be produced for well-heeled AMG customers.

What do you think? Would there be enough interest to justify the development of a million-dollar AMG? Or does Daimler's go-fast brand lack the badge cachet of supercar-makers like Porsche, Ferrari and McLaren?