Mercedes-Benz Certified: unflinching standards mean security

Ask most new car buyers to name the brand which defines ‘aspirational’ and the most likely the answer will be Mercedes-Benz. For those yearning a ‘Benz, ‘Mercedes-Benz Certified’, the German giant’s approved pre-owned vehicle sub-brand, can have you driving an SUV or passenger car with a three-pointed-star badge sooner than you think.

Sold exclusively via official Mercedes-Benz dealers, the pre-owned vehicles are serviced to the unflinching standards which are the brand’s hallmark and each comes with a full history and warranty.

So, for the price of new vehicles sold by other brands, Mercedes-Benz Certified can reward you with a vehicle to match your desires, as well as the prestige, technology and luxury forever linked to one of the world’s most renowned brands.

The official used vehicle program was introduced by Mercedes-Benz Australia/Pacific in 1995 and the vehicles have all been serviced from new by factory technicians using genuine Mercedes-Benz parts. Prior to sale, each Mercedes-Benz certified vehicle undergoes a full safety and mechanical check and brings further peace of mind thanks to a Mercedes-Benz warranty and 24-hour roadside assistance.

Mercedes-Benz Certified has created a new introductory chapter for the ‘Benz brand loyalty play book. The more accessible prices bring new and often younger buyers into the Mercedes-Benz ‘family’, setting-up opportunities for future new car sales.

Customers of Mercedes-Benz Certified become part of a phenomenally successful global brand. With worldwide sales last year topping 2.0million vehicles for the first time, Mercedes-Benz continues to surf the wave created by some ground-breaking new prestige and high-performance vehicles, such as the all-new E-Class lineup.

Underwriting overall year-on-year sales growth of 11.3 per cent, in 2016 Mercedes-Benz was the best-selling premium automotive brand in Germany, Australia, North America, China, Canada, Japan, Italy, Portugal, South Korea and Taiwan. In fact, 2016 was the sixth consecutive year of record sales for Mercedes-Benz and another record year for the high-performance arm, Mercedes-AMG (sales up by 40 per cent). Here in Australia, 2016 Mercedes-Benz sales were the best-ever and represented growth over 2015 of 14.8 per cent.

“2016 was the most successful year for Mercedes-Benz in the history of the company, and the sixth record year in succession,” revealed Dr Dieter Zetsche, Chairman of the Board of Management. “With new cars with pioneering design that inspire our customers and with particularly strong growth, above all in China and Europe, we have climbed to the top of the premium segment.”

And this fascination for Mercedes-Benz vehicles is also driving increased interest in the range offered by Mercedes-Benz Certified.

“Purchasing one of our Mercedes-Benz Certified vehicles allows our customers to drive the car they really desire with the reassurance it is in impeccable condition, includes a full service history and warranty and will continue to be backed by a Mercedes-Benz warranty.”