ge4732751499272249474
2
Melissa McCormick17 Jun 2010
NEWS

Micra for everyone

Nissan says the new Micra will appeal to more customers

Nissan has great expectations for its Micra light car, referring to it as the brand's core model in Australia.

Company managing director Dan Thompson told journalists at this week's launch of the LEAF EV (see separate story) that the new Micra will increase Nissan's presence in the light car segment with a wider lineup on offer, and more appeal to buyers other than women, when it arrives Down Under in December.

Currently female buyers account for around 70 per cent of sales for the Micra. Thompson admitted Nissan Australia had "targeted young females" with the K12 version but "we will be more neutral in our marketing for the new Micra."

The Micra has been a strong seller for Nissan Australia, despite being offered only with auto and one engine option. The new lineup will be available with a five-speed manual or automatic transmission, and a 1.5-litre four-cylinder powerplant or new 1.2-litre three-cylinder engine, rated at a city-suited 58kW/108Nm.

A more powerful, direct injection supercharged three-cylinder unit is also under consideration for the local range but it will not be released until 2011. The supercharged engine has 72kW power and 142Nm torque, and Nissan says emissions will be below 100g/km.

The new Micra will be also available with "customisation options", according to Thompson. A CC model (coupe-convertible), limited editions and a version like the hot SR which is offered in the UK may make it to local showrooms, he said.

Read the latest Carsales Network news and reviews on your mobile, iPhone or PDA at www.carsales.mobi.

Share this article
Written byMelissa McCormick
See all articles
Our team of independent expert car reviewers and journalists
Meet the team
Stay up to dateBecome a carsales member and get the latest news, reviews and advice straight to your inbox.
Subscribe today
Sell your car with Instant Offer™
Like trade-in but price is regularly higher
1. Get a free Instant Offer™ online in minutes2. An official local dealer will inspect your car3. Finalise the details and get paid the next business day
Get a free Instant Offer
Sell your car with Instant Offer™
Disclaimer
Please see our Editorial Guidelines & Code of Ethics (including for more information about sponsored content and paid events). The information published on this website is of a general nature only and doesn’t consider your particular circumstances or needs.
Love every move.
Buy it. Sell it.Love it.
®
Scan to download the carsales app
    DownloadAppCta
    AppStoreDownloadGooglePlayDownload
    Want more info? Here’s our app landing page App Store and the Apple logo are trademarks of Apple Inc. Google Play and the Google Play logo are trademarks of Google LLC.
    © carsales.com.au Pty Ltd 1999-2025
    In the spirit of reconciliation we acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.