MINI makes Movember a month to remember
Team MINI is supporting Movember- the month formally known as NovemberMINI has renewed its support of Movember – the nationwide fundraiser in aid of Prostate Cancer, Beyond Blue (Male Depression) and Testicular Cancer, that increases awareness through men growing (or attempting to grow!) a Mo.
MINI is supporting the focus on male health issues. The male members of the team at MINI Australia and selected members of Team MINI CarPoint (pictured here at last weekend's Mt Buller Sprint) will be growing a Mo (each!!!) in a bid to raise cash to fund research.
Any male can register at the Movember website (click here) with a clean shaven face. The Movember participants, AKA “Mo Bros”, have the remainder of the month to grow and groom their moustache.
MINI is leaving the growing of Mo’s to the guys, but “Mo Sistas” (ladies who support their guys or love Mo's!) form an important part of Movember with their powerful feminine touch, by recruiting Mo Bros, and helping to raise funds.
MINI is keen to encourage more Bros to grow Mos. Support may involve growing a Mo (typically by Mo Bros only) or by spreading the word about male health issues and by donating to this cause.
“Movember has a serious intent, to put the spotlight on the lack of awareness of the very real health issues faced by males,” said Justin Hocevar, National Manager, MINI.
“The good old "she'll be right" attitude and a reluctance to see a doctor about an illness or for regular medical checks also contribute to the problem.
“Movember aims to change this attitude, make male health fun by putting the Mo back on the face of fashion and in the process raise some serious funds for key male health issues.
“The MINI team will be growing and grooming their Mos through Movember. We’ll be a sight to behold come the 30th,” he said.
The key male health causes for Movember 2006 are:
- Prostate Cancer in partnership with the Prostate Cancer Foundation of Australia. Each year, 2,700 men die from prostate cancer in Australia - more than the number of women who die from breast cancer.
- Male Depression in partnership with Beyond Blue because one in six men suffers from depression at any given time but most don't seek help.
- Testicular Cancer because it’s the second most common cancer in young men aged 18 to 35.
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