New Ford Ranger flippers already cashing in

Some enterprising owners of the new Ford Ranger are already profiteering from their decision to order early and take delivery ahead of the rest by on-selling them for a tidy mark-up.

While it remains to be seen how much of a price premium buyers are willing to pay in order to avoid the year-plus wait time for a new high-end ute, unprecedented consumer demand and supply bottlenecks is resulting in sky-high asking prices being asked for near-new examples of the redesigned Ford ute.

There are currently seven near-new examples of the next-gen MY22 Ford Ranger listed on carsales by dealers and private sellers, and it’s no co-incidence all of them are high-demand premium dual-cab 4x4 variants with an average mark up of $21,129 over the manufacturer’s recommended list price (MRLP, plus on-road costs).

The biggest margin at the time of writing is $22,800 for a white Wildtrak biturbo auto, which has an MRLP of $67,190 plus ORCs, with 500km under its belt in WA for an asking price of $89,990 plus ORCs.

But the title of the most expensive second-hand new Ranger currently on carsales goes to a Wildtrak V6 (which costs $70,190 plus ORCs new) with 343 “delivery kilometers!!!!” on its clock being advertised by another WA dealer for $92,990 plus ORCs.

And among the number of near-new 2.0- and 3.0-litre Sport and Wildtrak vehicles currently for sale, there’s also a black 54km-old Wildrak V6 on offer from a private seller in NSW for $92,000 plus ORCs.

“Circumstances changed! Brand New, driven from dealer to home. Jump the long waiting cues for V6 Diesel! Selling with 12 months registration! Includes Premium Pack option!!,” says the seller.

All of these advertised vehicles were among the first examples to arrive in Australia in early June, followed by first customer deliveries just a few weeks ago in mid-July.

That’s why all of them have less than 900km on the clock, and many of the dealer listings quote delivery-only mileage of less than 55km.

Last month we reported that purchasing a new-generation Ford Ranger could prove a fruitful investment for the future, with the latest Redbook analysis forecasting the Wildtrak, Sport and XLT grades to retain between 65 and 66 per cent of their original value after five years of ownership and 80,000km – the best of any mainstream ute.

What Redbook couldn’t predict, however, are inflated used prices such as these, which could push resale values even higher, although that will depend on actual transaction prices – and waiting times for high-end variants, which have now blown out to 15 months despite more V6 supplies being secured.

It’s not just the new-generation Ranger that Ford ute owners are capitalising on though; prices for near-new and ex-demo versions of the original Ford Ranger Raptor X flagship are headed upwards as well.

There are 49 listings for the last-generation Raptor range-topper currently live on carsales, including both standard and highly modified examples, the most expensive of which is touching $109,000.

The most expensive standard Raptor listed – a grey MY21.75 with 3687km on the clock – has an asking price of $96,888 plus ORCs – some $17,498 more than its original asking price of $79,390 plus ORCs.

Inflated used car prices are hardly a new talking point at the moment; Toyota LandCruiser prices have gone through the roof over the past 12 to 18 months as demand exceeded supply for both the new 300 and the V8-powered 200 and 70 Series.

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