Rolls-Royce teases next Phantom
Great Brit confirms it will unveil its all-new flagship sedan on July 27Rolls-Royce has announced it will reveal its next-generation Phantom as part of ‘The Great Eight Phantoms’ exhibition in Mayfair, London on July 27.
As well as confirming its all-new flagship sedan will break official cover in less than two months, Rolls-Royce provided this glimpse of the eighth-generation Phantom in a short video.
It reveals nothing beyond a bluff, vertical grille topped by the ‘spirit of ecstasy’ mascot, but should pique interest from potential buyers of the new model, which isn’t due on sale until next year.
The BMW-owned British brand ceased production of the current Phantom in January this year, and is yet to reveal any information about its replacement.
Like its predecessor, however, the new Phantom is expected to be produced in both short- and long-wheelbase forms, underpinned by a new, largely-aluminium platform that will substantially reduce weight and be used across the Rolls-Royce range.
It will be powered by a version of the BMW V12 that was seen in the previous Phantom from its launch in 2003, but a plug-in hybrid powertrain is expected to join the range at some stage.
As these spy shots from April show, the new Phantom won’t stray too far from the discontinued model’s formula in terms of its boxy shape and familiar proportions, but should be even larger and more luxurious.
It’s been reported that coupe and convertible body derivatives will not be produced in this generation following slow sales.
Rolls-Royce says ‘The Great Eight Phantoms’ exhibition will gather together the greatest Phantoms from the last 92 years since 1925, starting with ‘The Fred Astaire Phantom I’, which is being loaned to the exhibition by its owner, the Petersen Museum in Los Angeles.
Over the next eight weeks, the company will reveal which Phantoms “will journey to London from around the world, telling the stories of these motor cars and the historical events they witnessed”.
Rolls-Royce sold 37 cars in Australia last year (up from 30 in 2015) and to April this year has found eight buyers – one fewer than the same period in 2016.
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