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Carsales Staff26 Jun 2014
NEWS

Toyota confirms FCV launch

Hydrogen-fuelled eco-mobile revealed in production form
Toyota has officially confirmed our exclusive report from earlier this month that it will place the FCV hydrogen fuel cell vehicle in production. 
The manufacturer has also announced Japanese domestic market pricing for the advanced eco-friendly sedan, which will launch in Japan prior to April 2015. Japanese buyers will be stumping up seven million yen (around AUD $73,300). 
Toyota is also planning exports of the FCV to parts of the world where hydrogen refuelling infrastructure is being established and is expanding – basically Europe and the USA. The FCV will go on sale in America and Europe around mid-year 2015, but Toyota is yet to reveal local pricing for those markets. The cars pictured here are how the production models will look, but there doesn't appear to be major changes from the original concept car. 
"Toyota's history with hybrid vehicles provides the experience needed to launch a new technology to the market in countries where the fuelling infrastructure is available," said Toyota Australia's executive director sales and marketing, Tony Cramb. The local Toyota boss, as quoted in a press release, acknowledges that Australia is behind the eight ball where that's concerned. 
"In Australia, there are many challenges ahead, including development of the required infrastructure and greater customer awareness, before hydrogen fuel-cell vehicles can be offered here.
"But Toyota is confident that hydrogen will become increasingly popular as a way of powering vehicles around the world."
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Written byCarsales Staff
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