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Ken Gratton24 Nov 2016
NEWS

Bentley Be Extraordinary Tour opens

Prestige brand's pop-up store welcomes Melbourne visitors this week before heading to Sydney

An 'immersive display' outside Crown Casino is providing Melburnians with a rarely seen perspective of iconic British brand Bentley.

Named the 'Bentley Be Extraordinary Tour', the promotional event is packing up at the end of Sunday, November 27, to move to Sydney over December 7-9, before touring other Australian capitals.

On show will be three of Bentley's current product range: the Continental GT V8, the Flying Spur V8 and the Bentayga. While the modern cars deliver a sense of the brand's attention to detail and quality materials and workmanship, the event also focuses on Bentley's motor racing heritage.

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But primarily the event is to publicise Bentley's recently announced finance options for Australian customers.

"Through the Be Extraordinary Tour, we are bringing a unique experience to the Bentley enthusiasts in Australia and at the same time building the awareness of the Bentley Financial Services that our retailer network is now providing," says David Jackson, Bentley's Regional Manager for the Asia/Pacific region.

"We are excited to be able to offer a wider audience more flexibility in purchasing a Bentley and we look forward to welcoming them."

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Written byKen Gratton
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