BMW sources are insisting the company's on-again, off-again larger SUV is back on, and more strongly than ever.
Sources insist BMW will announce later this week (March 28) that the X7 project has been confirmed for production at BMW's US production facility in Spartanburg, South Carolina.
BMW has been known to be spending hundreds of millions of dollars expanding the plant, though it has only officially announced that it was creating extra capacity for the X3, X4, X5 and X6.
The X7 will have a far larger footprint than any existing BMW SUV when it arrives in 2017. The XXL dimensions include a wheelbase stretched by nearly 200mm over the X5 to give it true seven-seat carrying ability.
BMW is chasing volumes of around 400,000 from its SUV family, including the new three-row X7, as it chases production record after production record to stay in touch in the premium German sales fight.
"The US will stay a market with great potential for us," BMW CEO Norbert Reithofer told reporters last week.
"This is why we are evaluating the possibility of increasing capacity in the US."
The US plant is already absorbing the added production complexity of the X4 this year, and exports to more than 130 countries including Australia.