Electric Audi TT previewed by sporty new concept 

Audi has shown off its latest concept car – an electric two-seat sports car – which could signal the return of the brand’s TT sports coupe, albeit in zero-emission form. 

Audi has previewed its future design language with the Concept C; an electric roadster set to be officially unveiled in Milan and Munich next week, as the spiritual successor to the TT sports car.

The brand’s new design language will seemingly be headlined by the return of a vertical frame grille, inspired by the 1936 Auto Union Type C race car and the third-generation A6. 

Said to demonstrate “radical simplicity and technical precision”, the Concept C features slim quad-element light signatures at either end, big air ducts up front, old-school louvres at the rear end, and an electrically retractable hardtop roof, comprised of two elements in a bid to make it look like a coupe from outside.  

A minimalist approach to the monotone – read: inspired by titanium – interior is said to help free the driver of any distractions and is therefore devoid of a traditional central infotainment display or smattering of buttons and dials. Instead, a 10.4-inch foldable display is tucked away when not in use. 

Meanwhile, the piano black steering wheel buttons seen on most modern Audis have been given the flick in the Concept C, which instead sports just a few silver haptic buttons and dials. 

Elsewhere in the cabin, anodised aluminium controls are said to provide a tactile experience with an unmistakable “Audi click”.  

The Audi Concept C will make its public debut at the 2025 Munich motor show and could be in production by 2027 as the next-generation TT. 

Audi is understood to be developing the next-gen sports car alongside the BEV Porsche 718 (Boxster/Cayman) successors, similar to how the e-tron GT and Taycan, and Q6 e-tron and second-gen Macan were team efforts. 

Join the conversation at our Facebook page
Or email us at editor@carsales.com.au