Mazda launches guaranteed future value program

Mazda Australia has launched a new suite of car purchasing options.

Spearheaded by Mazda Finance, the company’s captive finance arm, Mazda Assured was flagged by the car-maker late in 2019 but was officially launched this week.

Mazda says Mazda Assured delivers car shoppers “more flexible ownership options tailored to their individual budget and lifestyle needs”.

The finance products offered within Mazda Assured are based on the concept of guaranteed future value. In effect, this delivers buyers a number of options at the end of their finance term, including purchasing the car at a set figure.

Mazda Assured offers consumers the choice of new or demonstrator vehicles and deposit levels and loan terms of up to four years. Customers also specify the annual number of kilometres driven.

“Customers then receive a Mazda Tailored [Interest] Rate, repayment plan and a GFV [guaranteed future value], which is equal to the final repayment,” the company’s statement explained.

“At the end of the loan term, customers have the option to trade their vehicle for another Mazda vehicle, keep the vehicle and pay the remaining GFV, or return their vehicle if it meets the fair wear and tear conditions and agreed kilometres,” Mazda stated.

Toyota introduced a similar purchasing option in 2012, while Nissan and a number of prestige brands also offer this style of product.

Mazda Australia boss, Vinesh Bhindi, commented: “We recognise our customers’ lifestyles change more frequently than they’re able to change their car to suit... Mazda Assured allows them to own a new Mazda more often and more suited to their personal circumstances.

“Adding to customer peace of mind, Mazda Assured also provides each customer with a personalised interest rate calculated on their individual circumstances in addition to a Guaranteed Future Value that ensures they’ll always know the minimum value that Mazda Finance has set for their vehicle at the end of their loan term,” Bhindi said.