Party in the car...?
The TAC has launched its MAFMAD short film competition for 2011, which charges young people to come up with an idea to highlight the dangers of having too many people 'partying' in the carIt's called Make a Film, Make a Difference, or MAFMAD for short, and it's a chance for creative young Victorians to make a bit of coin - and perhaps even change a few mindsets among younger drivers.
Organised by the Victorian Transport Accident Commission (TAC), MAFMAD tasks entrants to put together a (very) short film, between 90 and 120 seconds in duration, that will "get young people thinking twice about their behaviour in the car," according to the TAC.
This year's theme is 'Party in the Car' and the judges will be looking for ideas that are "creative, credible and not-preachy" but that will make younger drivers think twice about taking too many passengers.
"When several young people travel together, especially at night on their way out, the dynamics in the car are similar to a party," reads the TAC media statement.
"Multiple passengers significantly increase the risk of an inexperienced driver crashing. They are a dangerous distraction, especially when alcohol-affected."
The theme was chosen to highlight the dangers involved when young drivers transport too many of their friends, and is open to Victorian drivers younger than 25 year's old.
The idea that "your mate's life in your hands" is part of the criteria and the TAC explains that road trauma is the biggest killer of people aged 16 to 25 worldwide. More deadly than AIDS, shooting deaths, famine or the war on drugs.
The theme aims to explore why young people act in certain ways in cars to prove themselves, and shed light on what can be done to avoid risky situations.
There's also a big carrot for the winner, apart from seeing their very own short film on TV and in cinemas; $5,000 prize money plus a very handy $20,000 production budget to shoot the film. A mentor will also be enlisted help guide the winner through the process.
Running since 2003, the competition is aimed at shining the spotlight on risky driving behaviour and how to avoid certain scenarios that can increase the chances of road trauma among young people.
Entries close on Monday June 20 and entrants need only write down their ideas and then submit them to go into the running.
Check out MAFMAD.com.au for more details and guidelines.
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