Fiat Chrysler Group with hot stuff ahead

Fiat Chrysler Group (FCG) is on the offensive Down Under -- and has a wide range of models on the way to make Aussies sit up and take notice.

Now that the new 300 range has been released, the FCG's next project is the SRT8 version of the Grand Cherokee. Developed in conjunction with the impressive 300 series hottie, the Grand Cherokee SRT features the same 6.4-litre Hemi V8 with 347kW/630Nm, Brembo brake system and 20-inch wheels.  

Called the fastest Jeep ever produced SRT8 Grand Cherokee is expected in local showrooms in September. According to Group spokesperson Lenore Fletcher, just 4000 of the models are being produced for worldwide markets "and we're getting about 20 per cent of that production".

"Australia is recognised as a very important market for the SRT variants from Chrysler and we're certainly up for our fair share," Ms Fletcher told motoring.com.au.

In terms of potential sales for the 300 SRT8, Ms Fletcher admits the company as yet doesn't "have a handle on the numbers [on demand] we're getting." But dealer representatives have said: "However many we get, we'll find a market... They're very pumped about [potential] sales."

By the end of 2012 model year roll-out the FCG anticipates updates to the Jeep range, including a facelift for the Grand Cherokee and a special edition version of Wrangler.

"There will also be some running changes to Patriot and Compass," said Ms Fletcher. Elsewhere in the Group's American brand line-up, Dodge will continue with its well-earning Journey peoplemover "for at least 12 months".

On potential Alfa Romeo and Fiat product, including MX-5 based Alfa Spider models, Ms Fletcher said: "That's being talked about, as well as the [Alfa Romeo] 4C; at least in the concept stages. It's [the sports car class] an extremely exciting segment and something we'll be watching with keen interest."

The MiTo and Giulietta are due for updates during 2013 and on the FCG's wish list.

"The point of view on Alfa [Romeo] is the same as for Fiat: there are a number of vehicles that are not available in the Australian market at the moment but they are being examined for future suitability for release," said Ms Fletcher. The Alfa Romeo 159 is also "something we want to replace."

More news regarding model roll-out from the Fiat Chrysler Group can be "expected within the next two months but in the meantime I can't confirm anything," she offered.

"At the moment we've only had the brand(s) for ten weeks, so while we've been able to have a look, we haven't been able to action any initiatives for those brands until we have the official sign-off... We have a huge number of ideas for those brands and we'll see what we can and can't execute."

The FCG is also looking closely at its performance brands, including Abarth, SRT and Mopar outfits.

"There's a huge opportunity there and the performance brands have a loyal and passionate following... We're looking to develop those brands."

In other news, the Fiat 500L was released in Italy this week "and something we'll be looking at late next year," said Ms Fletcher.

2012
Jeep Grand Cherokee SRT8
Jeep Grand Cherokee facelift
Jeep Patriot/Compass update

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