New Mitsubishi Pajero draws thousands of potential buyers before launch
More than 3000 Australians have registered their interest in the reborn Pajero before the seven-seat 4x4 was even revealedThe News
Mitsubishi says more than 3000 buyers have already lodged pre-registrations for the returning Pajero – before the vehicle had even been revealed, let alone a single example landing in an Australian showroom.
The Key Details
- More than 3000 pre-registrations logged before launch
- Pajero priced from $68,490 plus ORCs, arriving December
- New 2.4-litre turbo-diesel makes 150kW/480Nm
- Seven-seat, ladder-frame 4x4 squares up to the Toyota Prado
The Finer Details
The strong early interest suggests plenty of pent-up appetite for a badge that has been off the Australian new-car menu for years.
“Interest has been exceptional, with over 3000 pre-registrations already received,” said Mitsubishi Motors Australia CEO Shunichi Kihara.
It’s an encouraging sign for a nameplate Mitsubishi is repositioning at the top of its local range. The new Pajero rides on a heavily reworked ladder frame and is powered by a new-generation 2.4-litre turbo-diesel producing 150kW and 480Nm, paired with an eight-speed automatic, Super Select II 4x4, a rear differential lock and low-range gearing.
It’s also got a workhorse attitude, with a 3.5-tonne braked towing capacity, seven drive modes and up to seven seats – the ingredients that have long made the segment a magnet for Australian families and tourers alike.
Pricing opens at $68,490 plus ORCs for the GLS, rising through the EXCEED at $79,990 to the range-topping GSR at $84,990 (plus ORCs) – positioning that undercuts the Toyota Prado it targets.
The Road Ahead
The new Pajero reaches Australian showrooms from December, at which point Mitsubishi will find out whether that early interest converts into sales. On these numbers, it’s off to a flying start.
The numbers of interested buyers suggests demand is strong and signals some pent-up demand for the returning badge.
If even a fraction of that early interest converts into orders, the reborn Pajero could quickly establish itself as a genuine contender in the large SUV segment, particularly given its sharp pricing relative to Toyota's Prado and its broad appeal to families, tourers and towing-focused buyers.
How much does the 2027 Mitsubishi Pajero cost?
GLS (5 seat) – $68,490
GLS (7 seat) – $69,990
EXCEED – $79,990
GSR – $84,990
* Prices exclude on-road costs
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